Modi wants ‘mission Swacch Bharat to be linked with economic activity

Modi wants 'mission Swacch Bharat to be linked with economic activityNew Delhi: PM Narendra Modi on Thursday called for making ‘Swacch Bharat’ into a mass movement and linking it to economic activity to ensure greater participation.

A statement from the PMO said, Mission Swacch Bharat’ (clean India) will be launched on October 2, with Mahatma Gandhi as the inspiration, to create a clean India of his dreams by 2019, his 150th birth anniversary.

Prime Minister Modi asked, “If the people of India clean their homes in due course around Diwali every year, why can this attitude not be extended to overall cleanliness and Swacch Bharat?”

Linking cleanliness to tourism and global interest in India, the Prime Minister also said that world-class levels of hygiene and cleanliness are required in India’s top fifty tourist destinations to bring about a paradigm shift in India’s global perception.

During his Independence Day speech, Prime Minister Modi had urged India to become a clean country by 2019, Mahatma Gandhi’s 150 birth anniversary, and had said that building toilets will help achieve that goal.

Bureau Report 

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